February 26, 2024
4 minute read
Digital leaders know retail media is an important investment to:
- Stay competitive on the digital shelf
- Support the relationship with your key retail customers
- Connect with the consumer at critical points in their shopping journey
But what’s the right level of investment? And where are brands putting their dollars?
These details are less clear, particularly due to the relative newness of retail media and how quickly RMNs’ activations, capabilities, and reporting are evolving.
We turned to Stratably’s brand community for benchmarking data to help you assess your own investment levels and allocations into retail media.
Join the Stratably community
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Bite-sized market updates
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Deep dive analyses
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Industry benchmarks
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Retailer forecasts
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Invites to live events
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And More!
Enterprise Membership unlocks our full insights that you and your team can use to drive alignment across your organization, improve your forecasting, and invest in the right capabilities.
Simply put, it makes your organization much more informed, providing a competitive edge over your rivals.
