Tag: Retail Media

Agentic Commerce: All Paths Lead to Ads

Article in Briefings

This is a gated article just for members Join the Stratably community Access independent research on the omnichannel market Enterprise membership unlocks: Bite-sized market updates Deep dive analyses Industry benchmarks Retailer forecasts Invites to live events And More! Enterprise Membership unlocks our full insights that you and your team can use to drive alignment across […]

Summer 2026 Walmart Strategy Workbook

Article in Benchmarks

TL;DR: This comprehensive strategy workbook combines forecasts, consumer brand benchmarks, and expert intel with 5 hands-on tools for best-in-class Walmart strategy and execution in 2026-27. 1 minute read Log in to download the full workbook linked at the bottom Our Walmart Strategy Workbook includes All-Signal, No Noise insights retail leaders need to forecast their business, […]

Kroger 1Q26 Results: Key Takeaways for Consumer Brands

Article in Forecasts

TL;DR: Kroger is evolving into a complicated retail partner. Its business is rapidly shifting towards eCommerce, now profitable for the first time and accounting for effectively all of its growth in recent quarters. Its new CEO is demanding every SKU earn its place on the shelf. And the rise of its private label items makes […]

Amazon DSP: What Brands are Actually Doing

Article in Benchmarks

TL;DR: Despite industry narratives around full-funnel activation, AI-driven optimization, and advanced measurement, most brands still run relatively immature Amazon DSP programs. Our research suggests optimization cadence is infrequent, AMC adoption remains shallow, and AI experimentation has yet to consistently prove value. We dive deep in our report to examine why and explore where competitive edge […]

Walmart Calendar 1Q26 Results: Key Takeaways for Consumer Brands

Article in Forecasts

TL;DR: Walmart delivered another strong quarter despite mounting macro pressure, with eCommerce once again driving 100% of incremental growth. Advertising, marketplace, fulfillment, and membership continue scaling rapidly, all with clear implications for consumer brands across pricing, assortment, media, content, and brand control decisions. 8 minute read Walmart delivered another strong quarter, accelerating growth and continuing […]

Targetโ€™s April-26 Quarterly Results and Brand Takeaways

Article in Forecasts

TL;DR: Target’s 1Q26 results offer the most encouraging signal brands have seen in years: traffic up across the board, the “Busy Families” strategy gaining early traction, and a two-point raise to full-year guidance. But the real test arrives in Q2 as tougher comps land and the tax refund tailwind fades. Brands should update forecasts conservatively, […]

AI Is Raising the Standard for Amazon DSP Management | Webinar Recap

Article in Briefings

TL;DR: AI is changing Amazon DSP management by enabling continuous optimization workflows that were previously too manual to execute consistently, effectively raising the standard for what advertisers should expect from agencies and internal teams. As a result, advertisers should increasingly evaluate DSP management not just on outcomes like ROAS, but on whether campaigns are being […]

Influencer-Led Demand Offers a Competitive Edge on Amazon

Article in Benchmarks

This is a gated article just for members Join the Stratably community Access independent research on the omnichannel market Enterprise membership unlocks: Bite-sized market updates Deep dive analyses Industry benchmarks Retailer forecasts Invites to live events And More! Enterprise Membership unlocks our full insights that you and your team can use to drive alignment across […]