Tag: Featured

1P Implications from Amazon's FBA CMS Initiative

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How are brands adjusting their Amazon ad plans in '23?

Article in Benchmarks

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Despite slower growth ahead, Amazon’s outperformance persists in ‘23

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Testing eCommerce Knowledge with ChatGPT

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“Hundreds of Aisles” Better Characterizes Amazon than an “Infinite Shelf”

Article in Building Blocks

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Retail Media Doesn’t Fit Neatly into Trade Spend

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Benchmark Research on Amazon Marketing Cloud, Attribution, & Stream – Part 1 (Summary)

Article in Benchmarks

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Analyzing Amazon's 3Q Results and Tempered Outlook

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