Article
in Research
TL;DR: Most brands have invested heavily in dashboards, reporting tools, and data warehouses. Yet diagnostic speed remains slow, automation minimal, and AI underutilized. Rather than more data, brands need a redesigned analytics stack that enables proactive anomaly detection, connected cross-channel insights, and automated recommendations embedded directly into workflows. 2 minute read Our benchmarking across 103 […]
Article
in Forecasts
TL;DR: Walmart closed 2025 with sustained growth, once again driven entirely by digital: eCommerce accounted for virtually all incremental growth, penetration reached 23%, and profitability continues to expand. For brands, winning at Walmart requires an explicitly eCommerce-first strategy, disciplined marketplace management, and retail media investment aligned to digital growth. 9 minute read Walmart delivered strong […]
Article
in Benchmarks
This is a gated article just for members Join the Stratably community Access independent research on the omnichannel market Enterprise membership unlocks: Bite-sized market updates Deep dive analyses Industry benchmarks Retailer forecasts Invites to live events And More! Enterprise Membership unlocks our full insights that you and your team can use to drive alignment across […]
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in Briefings
TL;DR: Instacart closed 2025 with accelerating GTV and is projected to grow ~11.8% in 2026, nearly 4x faster than the total grocery market as consumers continue shifting spend online. Its advertising business is expanding largely in line with GTV, with brands prioritizing onsite paid search over incremental media intensity. For consumer brands, Instacart remains a […]
Article
in Benchmarks
This is a gated article just for members Join the Stratably community Access independent research on the omnichannel market Enterprise membership unlocks: Bite-sized market updates Deep dive analyses Industry benchmarks Retailer forecasts Invites to live events And More! Enterprise Membership unlocks our full insights that you and your team can use to drive alignment across […]
Article
in Briefings
TL;DR: Amazon’s 2025 results illustrate retail share gains, improving margins, retail media dominance, a bigger than projected grocery business, and a relatively small impact from Rufus. We are forecasting additional share gains in 2026, with projections for GMV to grow +9.6% and ads to grow +21.5% as brands spend more across the funnel. 6 minute […]
Article
in Benchmarks
This is a gated article just for members Join the Stratably community Access independent research on the omnichannel market Enterprise membership unlocks: Bite-sized market updates Deep dive analyses Industry benchmarks Retailer forecasts Invites to live events And More! Enterprise Membership unlocks our full insights that you and your team can use to drive alignment across […]
Article
in Research
TL;DR: Amazon is escalating its push into B2B through Amazon Business, and while brands see opportunity, they highlight unfavorable economics, limited demand levers, and unclear payback. 6 minute read Amazon Business is increasingly positioned by Amazon as a strategic growth pillar, yet our research suggests the offering is being pushed despite limitations around its operating […]