Author: Russ Dieringer

Strategic Planning for Peak Events: What Prime Day 2025 Taught Us

Article in Benchmarks

TL;DR: Our survey of 60 consumer brands shows mixed Prime Day 2025 performance, with a net -15% experiencing results below plan. Those that did outperform tended to have a multi-dimensional strategy, with media and promotional tactics working together to drive success. Most brands favored a 2-day event. A structured worksheet is included to apply Prime […]

Scintilla Charter Now Outpaces Free Version in Brand Adoption

Article in Benchmarks

This is a gated article just for members Join the Stratably community Access independent research on the omnichannel market Enterprise membership unlocks: Bite-sized market updates Deep dive analyses Industry benchmarks Retailer forecasts Invites to live events And More! Enterprise Membership unlocks our full insights that you and your team can use to drive alignment across […]

Benchmarking the Rising Promotional Climate at Walmart

Article in Benchmarks

This is a gated article just for members Join the Stratably community Access independent research on the omnichannel market Enterprise membership unlocks: Bite-sized market updates Deep dive analyses Industry benchmarks Retailer forecasts Invites to live events And More! Enterprise Membership unlocks our full insights that you and your team can use to drive alignment across […]

How Tariffs Are Impacting Walmart Connect Budgets

Article in Benchmarks

This is a gated article just for members Join the Stratably community Access independent research on the omnichannel market Enterprise membership unlocks: Bite-sized market updates Deep dive analyses Industry benchmarks Retailer forecasts Invites to live events And More! Enterprise Membership unlocks our full insights that you and your team can use to drive alignment across […]

How Tariffs are Shaping Walmart Sales Forecasts

Article in Benchmarks

This is a gated article just for members Join the Stratably community Access independent research on the omnichannel market Enterprise membership unlocks: Bite-sized market updates Deep dive analyses Industry benchmarks Retailer forecasts Invites to live events And More! Enterprise Membership unlocks our full insights that you and your team can use to drive alignment across […]

Walmart Connect Strategy and Budgeting Update โ€“ Webinar Recap

Article in Research

TL;DR: Expect less search, more display, and greater agility in advertisersโ€™ 2026 Walmart Connect plans. Monitor sponsored brand opportunities from bid minimum changes, be cautious of full search automation, and set aside 5โ€“10% of spend for test-and-learn. In addition, be ready for more offsite and CTV opportunities. Log in for access to the replay and […]

Self-Guided Workshop: Build Your Amazon Competitive Edge

Article in Research

TL;DR: We created a self-guided workshop you and your team can leverage to identify key areas of strength and potential gaps in your Amazon strategy and tactics. Once completed, incorporate your key priorities into your Amazon annual planning to sharpen your competitive edge. Stratablyโ€™s new self-guided strategic planning tool enables retail leaders to identify which […]

Chewy Forecast

Article in Forecasts

Download Stratablyโ€™s most current Chewy forecast, including quarterly and annual projections and key areas to watch for the year ahead. Retail leaders like you can utilize this concise resource to better understand the companyโ€™s future outlook, inform your internal forecasting, assist in strategically prioritizing your key accounts, and strengthen your presentations. This is a gated […]