Tag: Retail Media

Influencer-Led Demand Offers a Competitive Edge on Amazon

Article in Benchmarks

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Instacart 1Q26 Recap and What It Means for Brands

Article in Briefings

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Amazon 1Q26 Results: Key Takeaways for Consumer Brands

Article in Briefings

TL;DR: 1Q26 reinforces Amazon as the primary growth engine for consumer brands, with accelerating GMV, rapid grocery expansion, and continued dominance in retail media. However, this growth comes with rising expectations around margin support, advertising investment, and operational complexity. We are forecasting additional share gains in 2026, with projections for GMV to grow +10.2%, outpacing […]

Brands Report Positive Performance from Amazon Video Ads

Article in Benchmarks

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How to Use Amazon Data Signals to Launch Innovative Products | Webinar Recap

Article in Briefings

TL;DR: Viral Amazon products rarely justify second-mover investment, and most brands are chasing the wrong signals, benchmarking against category leaders that are defending declining share and applying flat RoAS targets across their portfolio. The path forward is a disciplined framework for separating durable demand from short-term noise, oriented around attribute-level themes rather than the hero […]

Keynote Presentation: The Next Frontier of Intelligent Commerce โ€” From Hype to How

Article in Research

TL;DR: Missed Russ Dieringerโ€™s opening keynote at Syndigo Connect 2026? Watch the full presentation and download the slides to learn how leading brands are separating signal from noise and building more intelligent commerce strategies. 1 minute read (Presentation recording and slide deck linked below) Stratablyโ€™s Russ Dieringer presented the opening keynote at Syndigo Connect 2026, […]

Brands Are Moving Amazon Ads Budgets Up (Just Slightly) the Funnel in 2026

Article in Benchmarks

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Only 9% of Brands Have โ€œMore Than Sufficientโ€ Amazon Ad Budgets for 2026

Article in Benchmarks

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