TL;DR: Kroger, Target, and Instacart are evolving in ways that make “one-size-fits-all” planning inefficient. Brands must tailor spend to each network’s maturity, double down on paid search efficiency before expanding offsite, and measure every dollar against incremental growth. 3 minute read Retail media has become one of the defining battlegrounds for growth in consumer brands. […]
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TL;DR: CPG growth forecasts for 2025–2026 have edged higher following a stronger-than-expected 2Q, but consumer sentiment remains fragile and uncertainty persists. Margins are set to contract in 2025 under tariff and cost pressures, though still healthy relative to historic norms. Innovation, price pack architecture, disciplined pricing, sustained brand investment, targeted promotions, and eCommerce remain the […]
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This is a gated article just for members Join the Stratably community Access independent research on the omnichannel market Enterprise membership unlocks: Bite-sized market updates Deep dive analyses Industry benchmarks Retailer forecasts Invites to live events And More! Enterprise Membership unlocks our full insights that you and your team can use to drive alignment across […]
Download Stratably’s most current Ulta forecast, including growth projections compared to Amazon. Retail leaders like you can utilize this concise resource to better understand the company’s future outlook, inform your internal forecasting, assist you in strategically prioritizing key accounts, and strengthen your presentations. This is a gated article just for members Join the Stratably community […]
TL;DR: Stratably’s Amazon Competitive Edge Framework shows where brands are investing on the platform and where true differentiation lies. This quarter’s update highlights notable shifts across AMC, A++ content, Brand Stores, Streaming TV, and more. 1 minute read Navigating Amazon requires clarity and focus, which is why we created the Amazon Competitive Edge Framework, mapping […]
This is a gated article just for members Join the Stratably community Access independent research on the omnichannel market Enterprise membership unlocks: Bite-sized market updates Deep dive analyses Industry benchmarks Retailer forecasts Invites to live events And More! Enterprise Membership unlocks our full insights that you and your team can use to drive alignment across […]