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in Briefings
2 minute readHistorically, Thanksgiving kicked off the Holiday shopping sprint, with consumers eagerly waiting in-line outside Walmart, Best Buy, Target, Macy’s and others for the thrill of scoring deeply discounted items. While eCommerce was steadily chipping away at this tradition for more than a decade, the COVID-19 pandemic changed everything. Shopping inside stores was suddenly risky, […]
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in Consumer Studies
5 Minute ReadWatch the Highlights: Loom Video HighlightsTL/DRIn analyzing Millennials’ path to purchase for gifts, the results suggest a multi-channel mix contributing to discovery, with social platforms, retail websites, and physical stores all contributing. Beyond discovery, social media is becoming more important further down the path to purchase as Millennials are using it to expand […]
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in Consumer Studies
5 Minute Read TL/DR 50% of consumers started their holiday shopping earlier than normal this year, yet 94% still have more to do. Out of stocks have already impacted a third of them, and nearly two-thirds are feeling the price increases that have been passed through in ’21. Online is a clear channel winner […]
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in Research
The Spark November 15, 2021 Topics Covered: All the channels where consumers discover gift ideas DoorDash results follow deceleration in broader eCommerce Stratably Consumer Recap: CV-19 cases down 50%, but risk aversion unchanged Peloton cites Apple privacy initiatives as a negative The potential for Amazon TV ads Review […]
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in Consumer Studies
New daily COVID-19 cases have dropped 50% over the last two months, yet risk attitudes around common pre-pandemic behaviors like going out to eat or shopping inside of stores has remained consistent.
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in Research
Stratably’s analysis of ten large consumer brands indicates supply chain disruptions accelerated in 3Q21, surprising many executives, with expectations for a return to normal to come late in 2022 or beyond.
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in Briefings
Topics Covered: Are Gopuff sales incremental? Instacart acquisition signaling it’s a better partner to grocers? New model watch: Drive thru lanes from Opie Walmart makes major hire away from Instacart Gopuff working on fulfillment operations Instant grocer JOKR playing up sustainability angle
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in Research
I recently got the chance to speak at the Home Improvement Research Institute’s annual retail event. My talk focused on emerging channels that are going to become more relevant to the home improvement category over the next few years, and the capabilities organizations need in order to take advantage of them. Watch the video presentation […]