Tag: TikTok

3Q24 Retail Media Quarterly Business Review

Article in Benchmarks

September 30, 2024 1 minute read Log in to download the full report linked at the bottom Stratably benchmarking suggests increasing marketing spend is the #1 company-wide growth driver in 2H, with retail media an increasingly important part of the overall marketing strategy. A net 70% of brands are expanding their retail media budgets as […]

Fundamentals; Agency Selection; Brand Media; CMO Title Change

Article in Research

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Amazon’s Ad Lead, Social Commerce Everywhere, Active vs. Passive Strategy

Article in Research

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Amazon Marketing Cloud, 15 Minutes for GoLocal?, TikTok>Super Bowl

Article in Research

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Retail Sales Analysis, PDP Challenges, & Quick Commerce Considerations

Article in Research

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Omicron Store Impact; Home Improvement Spending, Multi-Channel Shopping [unlocked]

Article in Research

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Leveraging TikTok to Drive Sales [unlocked]

Article in Building Blocks

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Amazon Ads on Cyber 5, TikTokaCart, Tail Wagging the Dog [unlocked]

Article in Research

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