Tag: Target

Sales, promotions, media spend and margins at Amazon, Target and Kroger

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Updated Forecasts: eCommerce projected to outpace stores by 6.9 points

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What drove retail growth in 2Q23 – physical or digital?

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Takeaways from our Live Session on Target Product Content Best Practices

Article in Research

August 16, 2023   Stratably hosted Amanda Wolff from Flywheel Digital to share new product content best practices for Target.com. Key topics included: The importance of attributes How to leverage wellness icons Title nuances on Target.com Impact from keyword density vs. diversity Optimal bullet amounts   Watch The Recording Here Action items for brands: Ensure […]

Breaking down Target’s 2Q23 results

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How Amazon Ads stacks up in 2Q23, 2023, and 2024

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Takeaways from our Live Session on eCommerce Video

Article in Research

June 28, 2023   Stratably hosted Abigail Amundson from Flywheel Content Studio to walk through video strategies and tactics that can be applied to Amazon, Walmart and Target.   Key recommendations included: Match video content to the consumer journey Address purchase barriers eCommerce videos don’t need to be heavily produced   Watch The Recording Here […]

Updated 2023 Forecasts: Amazon, Walmart, Target & Market Performance

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