Tag: Locked

Target Raises Guidance Again: Full 2Q26 Analysis and Brand Action Items

Article in Forecasts

TL;DR: Target raised its outlook again after a strong 2Q (3.8% comp, margins up 70 bps), driven by store traffic and fast-moving category resets. Digital is the lone question mark: it’s growing slower than rivals and contributing far less to total growth. Our action items: raise forecasts if you’re in priority categories, engage on culturally […]

Who Owns Amazon Agentic Commerce Optimization Inside Your Organization?

Article in Benchmarks

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35% of Brands Build AI-Readiness Into New Amazon Product Launches

Article in Benchmarks

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39% of Brands Have Strategically Updated Amazon PDPs for Alexa for Shopping

Article in Benchmarks

This is a gated article just for members Join the Stratably community Access independent research on the omnichannel market Enterprise membership unlocks: Bite-sized market updates Deep dive analyses Industry benchmarks Retailer forecasts Invites to live events And More! Enterprise Membership unlocks our full insights that you and your team can use to drive alignment across […]

Instacart 2Q26 Recap and What It Means for Brands

Article in Briefings

TL;DR: Instacart posted a strong 2Q, with +14.0% GTV growth and +16.5% Advertising growth, leading us to raise our 2026-2028 outlooks. The quarter strengthened Instacartโ€™s position as a must-win platform for any grocery brand as it outpaces the total U.S. grocery market by ~4-5x. We continue to recommend ad investment around 3% of GTV, with […]

Mobile-First Amazon PDP Design Is Now Table Stakes

Article in Benchmarks

This is a gated article just for members Join the Stratably community Access independent research on the omnichannel market Enterprise membership unlocks: Bite-sized market updates Deep dive analyses Industry benchmarks Retailer forecasts Invites to live events And More! Enterprise Membership unlocks our full insights that you and your team can use to drive alignment across […]

Amazon 2Q26 Follow-Up: Prime Day Math, Margins in Context, and Grocery’s 180

Article in Research

This is a gated article just for members Join the Stratably community Access independent research on the omnichannel market Enterprise membership unlocks: Bite-sized market updates Deep dive analyses Industry benchmarks Retailer forecasts Invites to live events And More! Enterprise Membership unlocks our full insights that you and your team can use to drive alignment across […]

Amazon 2Q26 Results: Key Takeaways for Consumer Brands

Article in Forecasts

TL;DR: Amazon’s 2Q26 results beat the top of its own guidance, with estimated GMV growing +14.4%, but Prime Day’s move into June did most of the heavy lifting. Stripping out the event, we estimate GMV grew +8.7% and ads grew +20.3%, both faster than the respective markets, but decelerations from 1Q. We have lowered our […]