Tag: Home Improvement

Omicron Store Impact; Home Improvement Spending, Multi-Channel Shopping [unlocked]

Article in Research

Topics Covered: Target yet to see negative impact from Omicron on store shopping Lowe’s forecasts slowing home category in 2022 citing tough comps From Stratably: How brands are leveraging TikTok to drive sales Chart of the week: Multi-channel shopping across categories Amazon Highlights: Metrics Cheat Sheet, Video ROI, ads contested at FTC Brand example: e.l.f. experimenting […]

3Q21 Omni Performance, WFH Debate, Retail Media Outlook, JWO Tech Expanding

Article in Research

Topics Covered: Omnichannel bucking the 3Q digital deceleration trend Can VPs of eCommerce expect to WFH when they join a new company? Retail media forecasted to reach $31 billion Amazon expanding JWO tech with Starbucks Facebook building more social commerce features Instacart delaying plans to go public as growth slows New marketplaces from Macy’s and […]

Aggregators: A Friend to VPs of eCommerce

Article in Research

Topics Covered: Aggregators: A friend to VPs of eCommerce Lowe’s finally launches retail media network Amazon abusing marketplace data Federal Government attempts to help improve supply chain capacity Walmart and Netflix team up

New Ways to Work on TikTok; Splitting Out Digital Businesses; Supply Chain Congestion

Article in Research

Topics Covered: Case Study: Giving up control on TikTok to get 420k+ followers Strategic Question: Should Macy’s split its eCommerce business and what does it mean for the Amazon ecosystem? Home Depot is the first to try Walmart’s GoLocal service…where are Instacart, DoorDash, and Uber? Supply chain congestion recap and fears of a glut in 1Q Netflix’s […]

HIRI Presentation: Emerging Channels and the Capabilities Needed to Thrive

Article in Research

I recently got the chance to speak at the Home Improvement Research Institute’s annual retail event. My talk focused on emerging channels that are going to become more relevant to the home improvement category over the next few years, and the capabilities organizations need in order to take advantage of them. Watch the video presentation […]

Privacy’s Link to Social Commerce; Strange Bedfellows; Ad Networks All the Way Down

Article in Research

Topics Covered: Apple’s privacy strategy (or why social commerce is coming in a bigger way) Walmart & Instacart expand despite directly competing BNPL ad networks Buyk: Another entrant into NYC’s burgeoning instant grocery market Amazon reducing seller inventory again Amazon’s marketplace and stolen goods Instacart integrates with white-label offering Music album of the year? ?   Explainer on Apple’s Privacy Strategy (or why social […]

Growing Use of Sort Centers; Walmart GoLocal and DSP

Article in Research

Topics Covered: The growing use of sortation centers to support digital Walmart announcing the Amazon playbook: commercializing delivery infrastructure + DSP Amazon department stores New DTC brands don’t own manufacturing U.S. container rates surge Start-ups helping brands tap into Twitch livestreaming