This is a gated article just for members Join the Stratably community Access independent research on the omnichannel market Enterprise membership unlocks: Bite-sized market updates Deep dive analyses Industry benchmarks Retailer forecasts Invites to live events And More! Enterprise Membership unlocks our full insights that you and your team can use to drive alignment across […]
January 15, 2024 A core responsibility for digital leaders is to educate their organization on how the retail market is changing. It’s especially important to educate senior leaders because they control the corporate vision, incentives, and resources that are needed to power omnichannel excellence. But this is easier said than done. […]
January 10, 2024 Stratably’s Amazon Competitive Edge Diagram maps out a variety of levers, program, and options brands have to grow their business on Amazon. By breaking these levers down by adoption (x axis) and impact (y axis), you can see which ones are: Table stakes, like Sponsored Products (top-right quadrant, high […]
January 8, 2024 We recently benchmarked brands to better understand their sales performance, retail media performance, and 2024 investment plans with Target. In this concise report, we share the detailed data points for you to benchmark against your own business, as well as perspective on brands’ retail media investment criteria that is driving […]
Jan 2, 2024 To kick off 2024, we’re sharing the recaps and replays of 33 webinars we hosted last year spanning eCommerce topics like Amazon, retail media, product content, and more. If you’re tasked with educating your organization on eCommerce this year – or simply eager to sharpen your own axe – this […]
This is a gated article just for members Join the Stratably community Access independent research on the omnichannel market Enterprise membership unlocks: Bite-sized market updates Deep dive analyses Industry benchmarks Retailer forecasts Invites to live events And More! Enterprise Membership unlocks our full insights that you and your team can use to drive alignment across […]
December 14, 2023 Stratably hosted Elizabeth Marsten from Tinuiti for a review of the mediation layer and the choice between Criteo and CitrusAd when it comes to Target Product Ads (TPAs). Key Topics: An overview of the mediation layer with Criteo and CitrusAd for TPAs Three different approaches to evaluate your options with […]
This is a gated article just for members Join the Stratably community Access independent research on the omnichannel market Enterprise membership unlocks: Bite-sized market updates Deep dive analyses Industry benchmarks Retailer forecasts Invites to live events And More! Enterprise Membership unlocks our full insights that you and your team can use to drive alignment across […]