Tag: Top Amazon

Amazon-related articles for home page

3 data points on Amazon’s sales, promotions, and advertising as we head into Q4

Article in Benchmarks

This is a gated article just for members Join the Stratably community Access independent research on the omnichannel market Enterprise membership unlocks: Bite-sized market updates Deep dive analyses Industry benchmarks Retailer forecasts Invites to live events And More! Enterprise Membership unlocks our full insights that you and your team can use to drive alignment across […]

Takeaways from our Live Session on Amazon Competitive Analyses

Article in Research

September 27, 2023   Stratably hosted Kelsey Scarzello from Momentum Commerce to share why competitive analysis is important on Amazon and how it differs from what brands might be accustomed to in-store. Key topics: The importance of competitive analyses on Amazon Unique aspects inherent to Amazon Where to focus Case studies   Watch The Recording […]

3 Opportunities to Build a Competitive Edge with your PDP Content

Article in Benchmarks

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Takeaways from our Live Session on Measuring Elasticity of Demand on Amazon

Article in Research

August 3, 2023   Stratably hosted Ryan Walker from Momentum Commerce to share examples of how pricing tests on Amazon can be used strategically to fuel profitable growth, including shifting the demand curve of a product. Key topics included: Defining demand elasticity How to approach challenges to measuring it Best seller badge conquesting via pricing […]

3 Benchmarks on Amazon’s Sales, Ads, and Promotional Environment

Article in Briefings

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5 Critical Amazon Benchmarking Datapoints to Know

Article in Benchmarks

This is a gated article just for members Join the Stratably community Access independent research on the omnichannel market Enterprise membership unlocks: Bite-sized market updates Deep dive analyses Industry benchmarks Retailer forecasts Invites to live events And More! Enterprise Membership unlocks our full insights that you and your team can use to drive alignment across […]

Takeaways from our Live Session on Amazon Data Pipelines

Article in Research

May 24, 2023   Stratably hosted Andrew Hamada from Reason Automation to share his perspective on how to build an Amazon data pipeline.   Watch The Recording Here Amazon provides unprecedented access to a variety of data that can drive decision-making for brands selling on its platform.   But extracting, transforming, storing and presenting that […]

Takeaways from our Live Session on Amazon DSP & AMC

Article in Research

May 3, 2023   Stratably hosted Jessica Gordon from Flywheel to talk about the unique use cases for Amazon DSP and how Amazon Marketing Cloud can be used to measure the full funnel impact of this ad type.   Watch The Recording Here Amazon Marketing Cloud adoption is growing Amazon Marketing Cloud continues to attract […]