Tag: Retail Media

One-Third of Brands Aren’t Using a Full Funnel Approach with Amazon Advertising

Article in Benchmarks

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How are brands adjusting their Amazon ad plans in '23?

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Amazon Ads, AI Impact, Social Commerce Dead & More

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Brand thoughts on Amazon in 4Q + Upper Funnel Importance & eGrocery

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ChatGPT on PDPs + Scorecards, Amazon, Ad Outlooks

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Retail Media Doesn’t Fit Neatly into Trade Spend

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Retail Media is a Head Scratcher + Demo Differences & Data Seeking

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Talking Amazon Data + Retail Media, Media Media

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