Article
in Research
Topics Covered: November 28, 2022Amazon analytical tool adoptionDeclining growth, same spend?eCommerce teams moving in right directionBest Buy insights on holidayDollar Tree growing in tough macroGopuff iterationsBenchmark Research on Amazon Analytical ToolsStratably surveyed 40 consumer brands on their usage of Amazon’s analytical tools including Amazon Marketing Cloud, Amazon Attribution, and Amazon Stream. This is an important study […]
Article
in Research
Topics Covered: August 22, 2022Breaking down retail market growth by channelWalmart 2Q22 resultsTarget 2Q22 resultsAmazon gains new JWO customerAmazon re-organizes physical store orgAmazon creating TikTok feed?Gopuff aligns retail media with impulseGAP joins retail peers in LAAS
Article
in Research
Topics Covered: July 18, 2022Prime Day growth in contextTalking eCommerce with Patrick at AscentialReal-time Prime Day ObservationsGopuff retrenchmentAmazon store innovationFaster planning/reactionPepsi + ConAgra datapointsOwning supply chain
Article
in Research
Topics Covered: April 4, 20228 reasons shopper marketing teams are stressedBuilding a unified media strategyReddit & Prime overlapMarketplace control solutions are knownKroger Precision Marketing welcomes new partnersUS brands aren’t doing livestreaming rightMore eGrocery turbulence – Gopuff cutting staff!
Article
in Research
Topics Covered: February 7, 2022Digital advertising market comparisonPhysical to digital affiliate marketingFive-part series breaking down Amazon, including 4Q21 resultsAmazon capex comparisonGopuff sees opportunities with retail mediaDisappearing vendor managersRapid grocery delivery model strainingShould Amazon buy Kohl’s?New online grocery study
Article
in Briefings
December 22, 2021Topics Covered:Amazon, DoorDash, and Lyft all participating in omni-enabler marketAmazon continues slow pace of Fresh B&M expansion – ’22 expansion plans seem ambitiousTikTok launches virtual kitchen initiative demonstrating the power #FoodTikTokRapid Grocery Delivery (RGD) continues robust growth: Gopuff and Flink raise big money, expansion into Boston and CanadaOnline grocery market growth of 6% Y/Y in […]
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in Briefings
Quick Commerce Evolution The diagram below explains where each grocery player is attempting to go over the next year. The rise of quick commerce is bringing new accounts and new partnerships to the market on a monthly basis. Wherever a grocer or tech platform is today, they’re working to be found across the assortment/delivery speed spectrum, with […]
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in Briefings
Topics Covered: Understanding the online grocery market in 2021 Yes, instant grocers are losing money Online grocery market estimated flat Y/Y in September UNFI partners with DoorDash DoorDash (like every platform) rolls out paid search ad units
