Tag: Amazon

Amazon PDP Strategy Self-Assessment

Article in Benchmarks

Score your Amazon PDPs in three minutes against our benchmark of hundreds of brands, then get personalized, research-backed recommendations for closing your biggest gaps. Product detail pages (PDPs) are having a moment again, driven by the extreme attention being placed on agentic commerce. There is a newfound appetite in investments into internal people resources, new […]

Fostering Creator-Driven Demand on Amazon

Article in Interviews

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Who Owns Amazon Agentic Commerce Optimization Inside Your Organization?

Article in Benchmarks

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35% of Brands Build AI-Readiness Into New Amazon Product Launches

Article in Benchmarks

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39% of Brands Have Strategically Updated Amazon PDPs for Alexa for Shopping

Article in Benchmarks

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Mobile-First Amazon PDP Design Is Now Table Stakes

Article in Benchmarks

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Amazon 2Q26 Follow-Up: Prime Day Math, Margins in Context, and Grocery’s 180

Article in Research

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Amazon 2Q26 Results: Key Takeaways for Consumer Brands

Article in Forecasts

TL;DR: Amazon’s 2Q26 results beat the top of its own guidance, with estimated GMV growing +14.4%, but Prime Day’s move into June did most of the heavy lifting. Stripping out the event, we estimate GMV grew +8.7% and ads grew +20.3%, both faster than the respective markets, but decelerations from 1Q. We have lowered our […]