Article
in Research
TL;DR: Most brands have invested heavily in dashboards, reporting tools, and data warehouses. Yet diagnostic speed remains slow, automation minimal, and AI underutilized. Rather than more data, brands need a redesigned analytics stack that enables proactive anomaly detection, connected cross-channel insights, and automated recommendations embedded directly into workflows. 2 minute read Our benchmarking across 103 […]
Article
in Forecasts
TL;DR: Walmart closed 2025 with sustained growth, once again driven entirely by digital: eCommerce accounted for virtually all incremental growth, penetration reached 23%, and profitability continues to expand. For brands, winning at Walmart requires an explicitly eCommerce-first strategy, disciplined marketplace management, and retail media investment aligned to digital growth. 9 minute read Walmart delivered strong […]
Article
in Research
TL;DR: Organic rank on Amazon increasingly reflects algorithmic trust rather than just keyword coverage. This session breaks down what brands can do to actively build relevance through better content, conversion, and momentum to win visibility and make retail media work harder as AI becomes more influential in what products consumers see and buy. 3 minute […]
Article
in Briefings
TL;DR: Amazon’s 2025 results illustrate retail share gains, improving margins, retail media dominance, a bigger than projected grocery business, and a relatively small impact from Rufus. We are forecasting additional share gains in 2026, with projections for GMV to grow +9.6% and ads to grow +21.5% as brands spend more across the funnel. 6 minute […]
Article
in Benchmarks
This is a gated article just for members Join the Stratably community Access independent research on the omnichannel market Enterprise membership unlocks: Bite-sized market updates Deep dive analyses Industry benchmarks Retailer forecasts Invites to live events And More! Enterprise Membership unlocks our full insights that you and your team can use to drive alignment across […]
Article
in Briefings
TL;DR: The digital ad market enters 2026 on solid footing with retail media remaining a major growth driver, social and search growing nicely, and AI-powered ad automation becoming an increasingly important part of the playbook. This is a gated article just for members Join the Stratably community Access independent research on the omnichannel market Enterprise […]
Article
in Research
TL;DR: Most PDPs on Walmart meet minimum standards but miss the strategic levers that drive performance on the platform. These five case studies demonstrate how shopper centricity, UGC integration, incrementality levers, mobile clarity, and AI-agent-optimized content collectively shape a high-performing Walmart PDP. 3 minute read As we highlighted in our recent analysis of Walmart’s 2025 […]