Category: Briefings

Don’t Miss Amazon’s Colossal Grocery Business

Article in Briefings

TL;DR: Amazon’s U.S. grocery business is already over $100B, growing 15%+, and larger than Walmart’s online grocery business. It’s on pace to pass Kroger by 2027. Many brands underestimate it, leading to undersized teams, low media spend, and weak marketplace execution. The opportunity is much bigger than most leadership teams realize. 2 minute read The […]

Shopify Q2 2025 Results Signal Strength in DTC and eCommerce

Article in Briefings

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Brand Adoption of Amazon Streaming Ads

Article in Benchmarks

TL;DR: Amazon Ads is growing fast and streaming TV could take it further. Most brands are just testing the waters, but the combination of massive authenticated reach and lower-funnel measurability makes this an emerging competitive edge opportunity for marketers. 4 minute read Amazon Ads grew 22% Y/Y in 2Q25, reaching nearly $16 billion in sales, […]

Instacart 2Q25 Results: Growth Trends, Advertising Challenges, and Brand Implications

Article in Briefings

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Sam’s Club Omnichannel Analysis: Digital Metrics, Omnichannel Capabilities, and MAP Developments

Article in Briefings

This is a gated article just for members Join the Stratably community Access independent research on the omnichannel market Enterprise membership unlocks: Bite-sized market updates Deep dive analyses Industry benchmarks Retailer forecasts Invites to live events And More! Enterprise Membership unlocks our full insights that you and your team can use to drive alignment across […]

Amazon Content Investment Brief Builder

Article in Briefings

TL;DR: This editable one-page PowerPoint tool will help you build a business case for your next Amazon content investment. Whether you’re exploring PDP videos, Premium A+ modules, review integration, or brand stores, the brief guides you to assess and communicate the rationale, resourcing needs, and potential ROI, backed by Stratably benchmarking of 229 consumer brands. […]

Adoption and Impact of Amazon Brand Stores

Article in Benchmarks

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Brand Adoption of Amazon PDP Videos

Article in Benchmarks

This is a gated article just for members Join the Stratably community Access independent research on the omnichannel market Enterprise membership unlocks: Bite-sized market updates Deep dive analyses Industry benchmarks Retailer forecasts Invites to live events And More! Enterprise Membership unlocks our full insights that you and your team can use to drive alignment across […]