Category: Briefings

Amazon underperformed the ‘market’…right?

Article in Briefings

TL;DR: When comparing account growth, brands should ensure they measure Amazon against total sales of omnichannel peers, not just digital sales. 2 minute read Amazon’s sucking wind. That’s one potential take when comparing its numbers to the U.S. market. If you read yesterday’s article, you know retail sales in the U.S. market grew 2.1% Y/Y […]

3Q24 U.S. Census Bureau eCommerce Analysis

Article in Briefings

TL;DR: The eCommerce channel grew 6.7x faster than physical store channel in the U.S. during 3Q24, and year-to-date it has amounted to 61% of total dollar growth. 1 minute read Each quarter, the U.S. Census Bureau publishes estimates for retail sales growth and the split between eCommerce and physical retail. While channel shifts are less […]

Key Takeaways from Target’s 3Q25 Results

Article in Briefings

TL;DR: Target struggled to keep pace with the market across its physical stores and the eCommerce channel, with profitability trending in the wrong direction. Management is facing a unique set of challenges as the consumer continues to look for great deals, while increasingly shopping online. 7 minute read Target reported its 3Q25 earnings this morning, […]

Key Takeaways from Walmart’s 3Q25 Results

Article in Briefings

TL;DR: Walmart continues to pull ahead of so many of its peers, leveraging its reputation for value and leaning into online tailwinds to drive profitable growth. 7 minute read Broad-based strength across geographies and categories, share gains in grocery and general merchandise, fast eCommerce growth, and improving profitability as digital-related revenue streams grow characterized Walmart’s […]

3 Takeaways from Criteo’s Retail Media Investor Meeting

Article in Briefings

TL;DR: Criteo is well-positioned for a diversified retail media future, but it’s less clear Amazon, Walmart and other retail media giants will give up much ground. 3 minute read We tuned in to Criteo’s retail media investor meeting this morning to see how an ad tech platform representing hundreds of retailers characterizes the state of […]

Amazon Pulse Benchmark: November 2024

Article in Benchmarks

TL;DR: Newest Amazon benchmarking reveals a sequential improvement in sales and advertising performance and a persistent promotional environment 3 minute read Our longstanding Amazon pulse benchmark is designed to provide insight into real-time sales and advertising performance on Amazon as well as promotional dynamics and inventory levels. In short, brands and agencies reported positive sales […]

Instacart 3Q24 Performance Update: Insights for CPG Brands

Article in Briefings

TL;DR: Instacart’s Q3 results show strong growth and ongoing tech and retailer integrations, but brand concerns around ad targeting and retailer-level performance remain unaddressed. 8 minute read Instacart reported its third quarter results yesterday, revealing above market growth, continued traction with emerging brands, and a steady drumbeat of technology innovations and retailer integrations. For Stratably’s […]

Benchmarking Data on 2025 Promotional Plans, Investments, Tactics, and Strategies

Article in Benchmarks

TL;DR: Stratably’s latest research shows 2025 will be even more promotional than 2024, primarily via general price discounts and tentpole events. 7 minute read We’re in the thick of holiday and Q4, and you don’t have to go far to notice the highly promotional environment. A net 33% of brands report a more aggressive promotional […]