Tag: DTC

Analyzing the DTC Channel vs. the Broader Market

Article in Forecasts

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Where eTailers Rank vs. the Market

Article in Forecasts

April 15, 2024 3 minute read Stratably’s eTailer Index comprises 13 of the largest eCommerce platforms in the U.S. market that account for $820 billion in annual global gross merchandise value (GMV). Analyzing the Index sheds light on a subset of eCommerce, and it illuminates performance differences for pure eCommerce models compared to their omnichannel […]

Takeaways from our Live Session on Advanced Amazon Marketing Cloud

Article in Research

March 13, 2024 Amazon Marketing Cloud (AMC) remains one of the most powerful tools for the modern Amazon practitioner, allowing you to answer a range of questions around how your consumers are finding and buying your products, with common use cases centered around optimizing Amazon ad spend across the funnel and identifying and then targeting […]

Takeaways from our Live Session Reviewing Amazon’s Buy with Prime Program

Article in Research

February 21, 2024 83% of consumer brands Stratably polled indicated direct-to-consumer (DTC) is an important part of their strategy this year. While all of these brands want to drive more sales and gather more data from their DTC site, only 7% are using Amazon’s Buy with Prime program, which is designed to improve conversion rates […]

Pureplay eTailers Outpacing the Market by Nearly 2x

Article in Briefings

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Brands Outperforming on Amazon this Holiday Despite More Difficulty Standing Out

Article in Benchmarks

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Insights on eCommerce, Consumer, Amazon and ATT from Shopify’s 4Q22 Results

Article in Briefings

This is a gated article just for members Join the Stratably community Access independent research on the omnichannel market Enterprise membership unlocks: Bite-sized market updates Deep dive analyses Industry benchmarks Retailer forecasts Invites to live events And More! Enterprise Membership unlocks our full insights that you and your team can use to drive alignment across […]