Category: Briefings

Key Takeaways from Walmart’s 2Q Results

Article in Briefings

August 12, 2024 7 minute read TL;DR: Walmart gained share across income demographics and categories in the latest quarter. It sees stable consumer demand that favors its price leadership position persisting into 2H24 and beyond. Online is a major contributor to its success, contributing 76% of total dollar growth in the U.S. and the improving […]

Retail Media is Getting All the Love

Article in Benchmarks

August 12, 2024 1 minute read Yesterday, I read 17 emails on new developments in retail media, and 0 on product detail page content. This isn’t a one off either. The digital ecosystem is obsessed with retail media. This is a gated article just for members Join the Stratably community Access independent research on the […]

Instacart’s Q2 2024: What CPG Brands Need to Know

Article in Briefings

August 7, 2024 8 minute read Instacart released its 2Q24 financial results, offering a detailed look into the current state of the grocery market and the effectiveness of its omni-enabler business model amidst a challenging macroeconomic environment. For CPG brand leaders, this report is crucial to: Assessing whether your outlook on Instacart and its role […]

Deep Dive: Amazon Vendor Services (AVS) Program

Article in Benchmarks

August 5, 2024 2 minute read Log in to download the full report linked at the bottom The Amazon Vendor Services (AVS) program (also known as Strategic Account Services or SAS) provides your brand with dedicated headcount inside Amazon called a customer success manager (CSM) to solve day-to-day issues and support a variety of operational […]

Takeaways from Amazon’s 2Q24 Results

Article in Briefings

August 1, 2024 4 minute read Amazon released its second quarter results this evening, providing valuable insights into its performance over the last three months. Each time Amazon reports, we ask and answer the following questions: How did its retail and ad businesses perform relative to prior trends? How did it fare compared to its […]

Consumer Macroeconomic Summary: July 2024

Article in Briefings

July 29, 2024 2 minute read 2025 growth planning is underway for many brands, and a clear understanding of the macroeconomic backdrop is an important input towards arriving at a reasonable, data-backed outlook. The downloadable one-pager below includes the latest updates on 10 macroeconomic datapoints we use in our own forecasting of the retail market, […]

Q4 Amazon Prep: Insights from Prime Day

Article in Briefings

July 25, 2024 6 minute read In this article, we share key takeaways from Prime Day, including sales performance, promotional and advertising strategies, the role of Amazon’s AI chatbot Rufus, and the impact of competing events. We focus on the implications for Prime Big Deal Days, the Q4 holiday period, and future Prime Day events. […]

eCatman Framework and Strategy

Article in Briefings

July 17, 2024 Category Management (Catman) has traditionally focused on in-store strategies, but the rise of eCommerce necessitates the addition of eCategory Management (eCatman). Our webinar, presented in collaboration with Lauren Livak, Executive Director of the Digital Shelf Institute, unpacked the transformative power of eCategory Management (eCatman). As eCommerce continues to rise in prominence, understanding […]