Category: Briefings

Amazon and Costco are the Exceptions to the Omnichannel Rule

Article in Briefings

July 3, 2023   The Omnichannel Rule: Since shoppers move fluidly across physical and digital channels to discover, consider and purchase items, retailers and brands need to be everywhere.   Walmart, Target, Kroger, Best Buy, etc. all fit the Rule. Omni-enablers like Instacart are helping retailers follow the Rule. Direct-to-Consumer brands expanding to physical retail […]

Stratably’s eTailer Index Analysis – 2023

Article in Benchmarks

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Six Ways to Improve Profitability on Amazon

Article in Benchmarks

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Takeaways from Kroger's 1Q Results Including Digital Performance

Article in Briefings

This is a gated article just for members Join the Stratably community Access independent research on the omnichannel market Enterprise membership unlocks: Bite-sized market updates Deep dive analyses Industry benchmarks Retailer forecasts Invites to live events And More! Enterprise Membership unlocks our full insights that you and your team can use to drive alignment across […]

Walmart Update: Performance, Luminate, & Other Findings

Article in Benchmarks

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5 Critical Amazon Benchmarking Datapoints to Know

Article in Benchmarks

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Updated 2023 Forecasts: Amazon, Walmart, Target & Market Performance

Article in Briefings

This is a gated article just for members Join the Stratably community Access independent research on the omnichannel market Enterprise membership unlocks: Bite-sized market updates Deep dive analyses Industry benchmarks Retailer forecasts Invites to live events And More! Enterprise Membership unlocks our full insights that you and your team can use to drive alignment across […]

Retail media is the platypus of marketing

Article in Briefings

May 22, 2023   While you’ve seen a lot written on retail media, no one has brought up the duck-billed platypus.   First, some insight on this incredible animal…   It’s one of five living monotremes (mammal species that lay eggs) It’s not a dupe… “The unusual appearance of this egg-laying, duck-billed, beaver-tailed, otter-footed mammal […]