Category: Interviews

1P Data-Collaboration, AMC, and Streaming – Interview Recap

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TL;DR: Gigi’s and Stackline’s new partnership highlights the potential of joining first-party datasets with Amazon’s rich data via Amazon Marketing Cloud. 3 minute read First-party data collaboration, streaming TV advertising, multi-retailer measurement, and Amazon Marketing Cloud (AMC) are just a few of the areas where brands are exploring opportunities to outpace their peers. Yet, for […]

Interview: Andrew Hamada of Reason Automation on Amazon Data

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Linking Video to Commerce with Ajay Bam of Vyrill

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Interview with Kiri Masters on a New Model for Allocating Retail Media Budgets

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CPG Case Study: Newly Created Role Aims to Drive Unified Marketing Strategy (Interview with Adam Fish)

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Stratably Interviews Todd Hassenfelt, eCommerce Director at Colgate-Palmolive

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Assessing the Digital Opportunity with Walmart

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Stratably Interviews Patrick Miller on Amazon Advertising

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