Category: Forecasts

3Q24 U.S. Census Bureau eCommerce Analysis

Article in Briefings

TL;DR: The eCommerce channel grew 6.7x faster than physical store channel in the U.S. during 3Q24, and year-to-date it has amounted to 61% of total dollar growth. 1 minute read Each quarter, the U.S. Census Bureau publishes estimates for retail sales growth and the split between eCommerce and physical retail. While channel shifts are less […]

Key Takeaways from Target’s 3Q25 Results

Article in Briefings

TL;DR: Target struggled to keep pace with the market across its physical stores and the eCommerce channel, with profitability trending in the wrong direction. Management is facing a unique set of challenges as the consumer continues to look for great deals, while increasingly shopping online. 7 minute read Target reported its 3Q25 earnings this morning, […]

Key Takeaways from Walmartโ€™s 3Q25 Results

Article in Briefings

TL;DR: Walmart continues to pull ahead of so many of its peers, leveraging its reputation for value and leaning into online tailwinds to drive profitable growth. 7 minute read Broad-based strength across geographies and categories, share gains in grocery and general merchandise, fast eCommerce growth, and improving profitability as digital-related revenue streams grow characterized Walmartโ€™s […]

Instacart 3Q24 Performance Update: Insights for CPG Brands

Article in Briefings

TL;DR: Instacartโ€™s Q3 results show strong growth and ongoing tech and retailer integrations, but brand concerns around ad targeting and retailer-level performance remain unaddressed. 8 minute read Instacart reported its third quarter results yesterday, revealing above market growth, continued traction with emerging brands, and a steady drumbeat of technology innovations and retailer integrations. For Stratablyโ€™s […]

Takeaways from Amazonโ€™s 3Q24 Results

Article in Briefings

October 31, 2024 TL;DR: Amazonโ€™s 3Q retail growth was roughly in line with 2Q, driven primarily by an accelerating 1P business and continued growth in Ads. Its retail outperformance and dominance as a full-funnel advertising platform continues to drive focus and investment among consumer brands looking for growth. 4 minute read Amazon released its third […]

3Q24 Walmart Omnichannel Quarterly Business Review

Article in Benchmarks

October 21, 2024 1 minute read Log in to download the full report linked at the bottom This Walmart Omnichannel Quarterly Business Review includes All-Signal insights retail leaders need to forecast the business, make critical investment decisions, and compete effectively on the platform. Itโ€™s designed to cut through industry noise and save you time by […]

The Superior Metric to Digital Penetration

Article in Benchmarks

October 9, 2024 TL;DR: Brands rely on Digital Penetration to set investment levels, but Digital Share of Growth reveals a much larger impact from eCommerce. 2 minute read Most brands incorporate Digital Penetration into their strategic investment plans, while ignoring โ€˜Digital Share of Growthโ€™ (DSG).  Hereโ€™s the difference: Digital Penetration: Digital sales divided by total […]

3Q24 Retail Media Quarterly Business Review

Article in Benchmarks

September 30, 2024 1 minute read Log in to download the full report linked at the bottom Stratably benchmarking suggests increasing marketing spend is the #1 company-wide growth driver in 2H, with retail media an increasingly important part of the overall marketing strategy. A net 70% of brands are expanding their retail media budgets as […]