TL;DR: While nearly all brands believe optimizing PDPs for Rufus is important, only a small minority have taken action. 2 minute read Amazon’s introduction of Rufus has created a great deal of angst inside consumers brands. Instead of optimizing product detail pages (PDPs) based on keywords, and ensuring they have enough ad budget to secure […]
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TL;DR: Costco’s digital business is lagging peers like Sam’s Club, creating a future problem as shoppers spend more of their wallets online. 3 minute read After analyzing Costco’s May-’25 quarterly results, we recalled our article two-years ago laying out The Omnichannel Rule: “Since shoppers move fluidly across physical and digital channels to discover, consider and […]
This is a gated article just for members Join the Stratably community Access independent research on the omnichannel market Enterprise membership unlocks: Bite-sized market updates Deep dive analyses Industry benchmarks Retailer forecasts Invites to live events And More! Enterprise Membership unlocks our full insights that you and your team can use to drive alignment across […]
TL;DR: Costco delivered another strong quarter, outperforming peers. It continues to execute on its value proposition of maintaining and growing high member value through smart assortment and merchandising. This strength comes despite eCommerce appearing to remain a secondary initiative for the company. 4 minute read Costco reported its May-’25 quarterly results yesterday evening, providing insight […]
This is a gated article just for members Join the Stratably community Access independent research on the omnichannel market Enterprise membership unlocks: Bite-sized market updates Deep dive analyses Industry benchmarks Retailer forecasts Invites to live events And More! Enterprise Membership unlocks our full insights that you and your team can use to drive alignment across […]
Log in to download Stratably’s new Amazon, Walmart, Target SWOT & Multi-Year Forecasts report linked at the bottom For retail leaders navigating constrained budgets, evolving consumer behavior, and mounting pressure to show results, retailer prioritization has become paramount. Stratably’s new Amazon, Walmart, Target SWOT & Multi-Year Forecasts report is designed to help you do just […]
TL;DR: 2025 sales forecasts have been lowered to +1.2% under worsening consumer sentiment, with eCommerce expected to drive all of the industry’s growth. Brands are working to offset tariff costs via alternative sourcing and supply chain productivity first, before considering price increases. Despite muted growth and incremental tariff-related costs, brands remain committed to investments into […]