Category: Benchmarks

How Brands Balance Profitability and Growth During Amazon Launches

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Product Launch Discipline Remains a Major Weakness for Brands on Amazon

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Amazon Data Adoption Is Growing Yet Strategic Action Still Lags

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Amazon is the New Consumer Intelligence Platform for 30% of Brands

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Influencer-Led Demand Offers a Competitive Edge on Amazon

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Brands Report Positive Performance from Amazon Video Ads

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Brand Adoption of MAP Policies to Manage Retail Price Matching

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Product Differentiation in a Price-Matching World

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